{"id":1400,"date":"2022-06-30T14:52:15","date_gmt":"2022-06-30T05:52:15","guid":{"rendered":"https:\/\/goofy-inc.com\/blog\/?p=1400"},"modified":"2023-02-06T16:18:12","modified_gmt":"2023-02-06T07:18:12","slug":"inside-sales-for-abm","status":"publish","type":"post","link":"https:\/\/goofy-inc.com\/blog\/inside-sales-for-abm\/","title":{"rendered":"\u3010\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u5fc5\u898b\u3011ABM\u306e\u305f\u3081\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3092\u89e3\u8aac"},"content":{"rendered":"<p><img class=\"alignnone wp-image-1758 size-full\" src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/8.png\" alt=\"\u3010\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u5fc5\u898b\u3011ABM\u306e\u305f\u3081\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3092\u89e3\u8aac\" width=\"2560\" height=\"1440\" srcset=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/8.png 2560w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/8-300x169.png 300w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/8-1024x576.png 1024w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/8-768x432.png 768w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/8-1536x864.png 1536w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/8-2048x1152.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">ABM\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u3067\u306f\u4ee5\u524d\u304b\u3089\u3042\u308b\u6982\u5ff5\u3067\u3042\u308a\u3001\u6c7a\u3057\u3066\u73cd\u3057\u3044\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001<\/span><span class=\"ymarker-s\" style=\"font-weight: 400;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u4e0a\u3067ABM\u3092\u77e5\u3089\u306a\u3044\u62c5\u5f53\u8005\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001ABM\u306b\u5bfe\u3057\u3066\u52b9\u679c\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u306f\u4f55\u304b\u306b\u60a9\u3093\u3067\u3044\u308b\u65b9\u3082\u3044\u308b\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001<strong>ABM\u306b\u95a2\u3057\u3066\u306e\u77e5\u898b\u3084\u624b\u6cd5\u3001\u307e\u305fABM\u3068\u76f8\u6027\u306e\u826f\u3044\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306b\u95a2\u3057\u3066<\/strong>\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/span><\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#f3f3f3;border-color:#f3f3f3;border-width:0px;border-radius:5px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p class=\"h3modoki\" style=\"text-align: center;\">\uff3c<span class=\"hutoaka\">\u6700\u77ed1\u30f6\u6708\u304b\u3089\u8a66\u305b\u308b<\/span>\uff0f<br \/>\nSFA Hands-on\u306a\u3089\u30aa\u30d5\u30e9\u30a4\u30f3\u30de\u30fc\u30b1\u65bd\u7b56\u3092\u307e\u308b\u3063\u3068\u5916\u6ce8<\/p>\n<p><img class=\"size-full wp-image-2169 aligncenter\" src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/10\/doc_moc2.png\" alt=\"\" width=\"920\" height=\"360\" srcset=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/10\/doc_moc2.png 920w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/10\/doc_moc2-300x117.png 300w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/10\/doc_moc2-768x301.png 768w\" sizes=\"(max-width: 920px) 100vw, 920px\" \/><\/p>\n<p style=\"text-align: center;\">\u3053\u306e\u3088\u3046\u306b\u611f\u3058\u3066\u3044\u307e\u305b\u3093\u304b\uff1f<br \/>\n<strong>\u30c6\u30ec\u30a2\u30dd\u3082\u304a\u624b\u7d19DM\u3082\u8a66\u3057\u3066\u307f\u305f\u3051\u3069\u55b6\u696d\u8ab2\u984c\u306e\u89e3\u6c7a\u306b\u7e4b\u304c\u3089\u306a\u3044\u3002<\/strong><br \/>\n<strong>\u305d\u3082\u305d\u3082\u81ea\u793e\u306b\u5408\u3046\u30aa\u30d5\u30e9\u30a4\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u304c\u77e5\u308a\u305f\u3044\uff01<\/strong><\/p>\n<p class=\"p3\"><span style=\"font-weight: 400;\"><p class=\" st-mybtn st-reflection st-btn-default\" style=\"background:#e53935; background: linear-gradient(to bottom, #f44336, #e53935);border-color:#e57373;border-width:1px;border-radius:5px;font-weight:bold;color:#fff;box-shadow:0 3px 0 #c62828;\"><a style=\"font-weight:bold;color:#fff;\" href=\"https:\/\/goofy-inc.com\/lp02\/?utm_source=goofy-blog&#038;utm_medium=referral&#038;utm_campaign=\/inside-sales-for-abm\/#consultation\" rel=\"noopener\" target=\"_blank\">\u8a73\u3057\u304f\u306f\u3053\u3061\u3089<i class=\"st-fa fa-after st-svg-angle-right st-css-no\" aria-hidden=\"true\"><\/i><\/a><\/p><\/div><\/div><\/span><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#ABM\"><span class=\"toc_number toc_depth_1\">1<\/span> ABM\u3068\u306f\uff1f(\u610f\u5473\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565)<\/a><ul><li><a href=\"#ABM-2\"><span class=\"toc_number toc_depth_2\">1.1<\/span> ABM\u306b\u306f\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u4e0d\u53ef\u6b20<\/a><\/li><\/ul><\/li><li><a href=\"#ABM-3\"><span class=\"toc_number toc_depth_1\">2<\/span> ABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u5229\u70b9<\/a><ul><li><a href=\"#i\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u660e\u78ba\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u55b6\u696d\u8cc7\u6e90\u3092\u6295\u5165\u3067\u304d\u308b<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u52b9\u679c\u5ea6\u5408\u3044\u3092\u691c\u8a3c\u3057\u3084\u3059\u3044<\/a><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \u5404\u90e8\u9580\u306e\u9023\u643a\u304c\u3057\u3084\u3059\u3044<\/a><\/li><\/ul><\/li><li><a href=\"#ABM-4\"><span class=\"toc_number toc_depth_1\">3<\/span> ABM\u306e\u305f\u3081\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u65b9\u6cd5<\/a><ul><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb<\/a><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb<\/a><\/li><\/ul><\/li><li><a href=\"#ABM-5\"><span class=\"toc_number toc_depth_1\">4<\/span> \u3010ABM\u3011\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#KPI\"><span class=\"toc_number toc_depth_2\">4.1<\/span> \u6226\u7565\u6c7a\u5b9a\u3068KPI\u306e\u8a2d\u5b9a<\/a><\/li><li><a href=\"#i-6\"><span class=\"toc_number toc_depth_2\">4.2<\/span> \u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u4f5c\u6210\u3068\u30a2\u30d7\u30ed\u30fc\u30c1<\/a><\/li><li><a href=\"#BANTC\"><span class=\"toc_number toc_depth_2\">4.3<\/span> \u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u3068BANTC\u306e\u53ce\u96c6<\/a><\/li><\/ul><\/li><li><a href=\"#i-7\"><span class=\"toc_number toc_depth_1\">5<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"ABM\"><span style=\"font-weight: 400;\">ABM\u3068\u306f\uff1f(\u610f\u5473\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565)<\/span><\/span><\/h2>\n<p><img class=\"alignnone size-full wp-image-1406\" src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/3-5.png\" alt=\"ABM\u3068\u306f\uff1f(\u610f\u5473\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565)\" width=\"2560\" height=\"1440\" srcset=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/3-5.png 2560w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/3-5-300x169.png 300w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/3-5-1024x576.png 1024w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/3-5-768x432.png 768w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/3-5-1536x864.png 1536w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/3-5-2048x1152.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span class=\"ymarker-s\" style=\"font-weight: 400;\">ABM\u3068\u306f\u3001\uff08Account Based Marketing\uff09\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u8a00\u8449\u3067\u3001\u4f01\u696d\uff08\u6cd5\u4eba\uff09\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u304c\u3001\u4e0d\u7279\u5b9a\u591a\u6570\u306e\u6f5c\u5728\u9867\u5ba2\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u305f\u300c\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u300d\uff08\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u767a\u6398\uff09\u3092\u884c\u3046\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3068\u306f\u7570\u306a\u308a\u3001ABM\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u4f01\u696d\u3092\u30bb\u30fc\u30eb\u30b9\u90e8\u9580\u304c\u9078\u5b9a\u3057\u3001\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3057\u3066\u3044\u304f\u3068\u3044\u3046\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f01\u696d\u5168\u4f53\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u3066\u55b6\u696d\u6d3b\u52d5\u3092\u884c\u3046\u305f\u3081\u3001\u9867\u5ba2\u306e\u6c7a\u6e08\u6a29\u9650\u304c\u3042\u308b\u90e8\u9580\u3084\u3001\u5404\u90e8\u9580\u9577\u3001\u30c1\u30fc\u30e0\u30ea\u30fc\u30c0\u30fc\u3078\u306e\u7db2\u7f85\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3068\u306a\u3063\u3066\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/goofy-inc.com\/blog\/compare-sfa\/\">SFA\uff08Sales Force Automation\uff09<\/a>\u3084\u3001MA\uff08Marketing Automation\uff09\u304c\u666e\u53ca\u3057\u305f\u3053\u3068\u306b\u3088\u3063\u3066\u3001ABM\u304c\u6ce8\u76ee\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u306a\u305c\u306a\u3089\u3001\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u3078\u9867\u5ba2\u306e\u60c5\u5831\u3092\u84c4\u7a4d\u3057\u3001\u90e8\u5185\u3060\u3051\u3067\u306a\u304f\u90e8\u9580\u9593\u3068\u60c5\u5831\u3092\u5e38\u306b\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001ABM\u304c\u6210\u529f\u3057\u3084\u3059\u304f\u306a\u308b\u304b\u3089\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SFA\u3068\u306f\u3001\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u55b6\u696d\u30de\u30f3\u306e\u6d3b\u52d5\u5185\u5bb9\u3084\u9867\u5ba2\u60c5\u5831\u3001\u6848\u4ef6\u60c5\u5831\u3092\u84c4\u7a4d\u3057\u3001\u793e\u5185\u3067\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u55b6\u696d\u6d3b\u52d5\u3092\u52b9\u7387\u7684\u306b\u884c\u3046\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u4f1a\u793e\u5168\u4f53\u306e\u58f2\u4e0a\u306e\u5411\u4e0a\u3092\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305fMA\u3068\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u696d\u52d9\u3092\u81ea\u52d5\u5316\u3059\u308b\u30c4\u30fc\u30eb\u3092\u6307\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u3001\u5b9a\u671f\u7684\u306a\u30e1\u30eb\u30de\u30ac\u306e\u914d\u4fe1\u3084\u30ea\u30fc\u30c9\u30af\u30aa\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\uff08\u9867\u5ba2\u306e\u9078\u5225\uff09\u306a\u3069\u3092\u81ea\u52d5\u5316\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001SEO\u5bfe\u7b56\u3092\u65bd\u3059\u305f\u3081\u306e\u81ea\u793e\u30b5\u30a4\u30c8\u306e\u30c7\u30b6\u30a4\u30f3\u3082\u3001\u5c02\u9580\u7684\u306a\u77e5\u8b58\u304c\u306a\u3044\u30b9\u30bf\u30c3\u30d5\u3067\u3082MA\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u7c21\u5358\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u6642\u9593\u3084\u624b\u9593\u3092\u5927\u5e45\u306b\u524a\u6e1b\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u306b\u84c4\u7a4d\u3055\u308c\u305f<strong>\u9867\u5ba2\u306e\u60c5\u5831\u3092\u5206\u6790\u3057\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001ABM\u3092\u5b9f\u65bd\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<div class=\"st-editor-margin\" style=\"margin-bottom: -5px;\"><div class=\"st-minihukidashi-box \" ><p class=\"st-minihukidashi\" style=\"background:#66BB6A;color:#fff;margin: 0 0 0 -8px;font-size:80%;border-radius:30px;\"><span class=\"st-minihukidashi-arrow\" style=\"border-top-color: #66BB6A;\"><\/span><span class=\"st-minihukidashi-flexbox\">\u3055\u3089\u306b\u8a73\u3057\u304f<\/span><\/p><\/div><\/div>\n<div class=\"clip-memobox \" style=\"background:#E8F5E9;color:#000000;\"><div class=\"clip-fonticon\" style=\"font-size:200%;color:#66BB6A;border-color:#66BB6A;\"><i class=\"st-fa st-svg-search st-css-no\" aria-hidden=\"true\"><\/i><\/div><div class=\"clip-memotext\"><p style=\"color:#000000;\">\n<p><a href=\"https:\/\/goofy-inc.com\/blog\/sfa-crm-ma-difference\/\">SFA\/CRM\/MA\u306e\u9055\u3044\u3068\u306f\uff1f\u81ea\u793e\u306b\u5408\u3046\u30c4\u30fc\u30eb\u3092\u9078\u3076\u65b9\u6cd5\u3092\u5fb9\u5e95\u89e3\u8aac<\/a><\/p>\n<\/p><\/div><\/div>\n<p>&nbsp;<\/p>\n<h3><span id=\"ABM-2\"><span style=\"font-weight: 400;\">ABM\u306b\u306f\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u4e0d\u53ef\u6b20<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u306f\u3001\u5185\u52e4\u55b6\u696d\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002ABM\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u3068\u306a\u308b\u306e\u304c\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u306a\u305cABM\u306e\u5b9f\u73fe\u306b\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u5fc5\u8981\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u30dd\u30a4\u30f3\u30c8\u306f\u4ee5\u4e0b\u306e3\u3064\u306b\u7d5e\u3089\u308c\u307e\u3059\u3002<\/span><\/p>\n<div class=\"graybox\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u65e9\u671f\u306e\u6bb5\u968e\u3067\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u72b6\u6cc1\u3092\u628a\u63e1\u3067\u304d\u308b\u304b\u3089<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5916\u52e4\u55b6\u696d\u306e\u8a2a\u554f\u524d\u306b\u9867\u5ba2\u306e\u60c5\u5831\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u6210\u7d04\u7387\u3092\u9ad8\u3081\u3089\u308c\u308b\u304b\u3089<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SFA\u3084MA\u30c4\u30fc\u30eb\u3078\u9867\u5ba2\u60c5\u5831\u3092\u84c4\u7a4d\u3059\u308b\u3053\u3068\u3067\u6b21\u56de\u306e\u6226\u7565\u306b\u5f79\u7acb\u3066\u3089\u308c\u308b\u304b\u3089<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u307e\u3067\u306e\u55b6\u696d\u30b9\u30bf\u30a4\u30eb\u306f\u30011\u4eba\u306e\u55b6\u696d\u30de\u30f3\u304c\u9867\u5ba2\u306e\u767a\u6398\u304b\u3089\u63d0\u6848\u3001\u53d7\u6ce8\u307e\u3067\u3092\u884c\u3063\u3066\u3044\u307e\u3057\u305f\u3002\u305d\u308c\u306b\u5bfe\u3057\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306f\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u30ea\u30b9\u30c8\u3092\u3082\u3068\u306b\u3001\u96fb\u8a71\u3084\u30e1\u30fc\u30eb\u3001\u30c1\u30e3\u30c3\u30c8\u306a\u3069\u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u300c\u5185\u52e4\u55b6\u696d\u300d\u306e\u696d\u52d9\u3060\u3051\u3092\u5206\u696d\u3057\u305f\u55b6\u696d\u624b\u6cd5\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2\u3078\u306e\u5b9a\u671f\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u8cfc\u8cb7\u610f\u6b32\u304c\u9ad8\u307e\u3063\u305f\u9867\u5ba2\u60c5\u5831\u3092\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\uff08\u5916\u52e4\u55b6\u696d\uff09\u3078\u30d1\u30b9\u3059\u308b\u307e\u3067\u304c\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u5f79\u5272\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001ABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306f\u3001\u30c6\u30ec\u30a2\u30dd\u306e\u3088\u3046\u306b\u9867\u5ba2\u30ea\u30b9\u30c8\u3092\u4e0a\u304b\u3089\u9806\u306b\u96fb\u8a71\u3092\u3057\u3066\u3001\u30a2\u30dd\u3092\u53d6\u308a\u4ed8\u3051\u308b\u3088\u3046\u306a\u55b6\u696d\u624b\u6cd5\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u4f01\u696d\u304c\u62b1\u3048\u3066\u3044\u308b\u554f\u984c\u70b9\u3084\u7d4c\u55b6\u8ab2\u984c\u3092\u5206\u6790\u3057\u3001\u3069\u306e\u3088\u3046\u306b\u653b\u7565\u3057\u3066\u3044\u304f\u306e\u304b\u6226\u7565\u3092\u7acb\u3066\u3001\u52b9\u679c\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u3088\u3046\u306a\u3001ABM\u306b\u304a\u3051\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u6642\u9593\u3092\u304b\u3051\u3066\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u3066\u3044\u304f\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u55b6\u696d\u624b\u6cd5\u304c\u4e0d\u53ef\u6b20\u3068\u306a\u3063\u3066\u304f\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<div class=\"st-editor-margin\" style=\"margin-bottom: -5px;\"><div class=\"st-minihukidashi-box \" ><p class=\"st-minihukidashi\" style=\"background:#66BB6A;color:#fff;margin: 0 0 0 -8px;font-size:80%;border-radius:30px;\"><span class=\"st-minihukidashi-arrow\" style=\"border-top-color: #66BB6A;\"><\/span><span class=\"st-minihukidashi-flexbox\">\u3055\u3089\u306b\u8a73\u3057\u304f<\/span><\/p><\/div><\/div>\n<div class=\"clip-memobox \" style=\"background:#E8F5E9;color:#000000;\"><div class=\"clip-fonticon\" style=\"font-size:200%;color:#66BB6A;border-color:#66BB6A;\"><i class=\"st-fa st-svg-search st-css-no\" aria-hidden=\"true\"><\/i><\/div><div class=\"clip-memotext\"><p style=\"color:#000000;\">\n<p><a href=\"https:\/\/goofy-inc.com\/blog\/kpi-inside-sales\/\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306eKPI\u306f\u4f55\u306b\u3059\u3079\u304d\uff1f\u6b63\u3057\u3044\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u30dd\u30a4\u30f3\u30c8<\/a><\/p>\n<\/p><\/div><\/div>\n<p>&nbsp;<\/p>\n<h2><span id=\"ABM-3\"><span style=\"font-weight: 400;\">ABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u5229\u70b9<\/span><\/span><\/h2>\n<p><img class=\"alignnone size-full wp-image-1405\" src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/2-5.png\" alt=\"ABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u5229\u70b9\" width=\"2560\" height=\"1440\" srcset=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/2-5.png 2560w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/2-5-300x169.png 300w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/2-5-1024x576.png 1024w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/2-5-768x432.png 768w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/2-5-1536x864.png 1536w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/2-5-2048x1152.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u3067\u306f\u3001\u6b21\u306e\u3088\u3046\u306aABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u5229\u70b9\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/span><\/p>\n<div class=\"graybox\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u660e\u78ba\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u55b6\u696d\u8cc7\u6e90\u3092\u6295\u5165\u3067\u304d\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u52b9\u679c\u5ea6\u5408\u3044\u3092\u691c\u8a3c\u3057\u3084\u3059\u3044<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5404\u90e8\u9580\u306e\u9023\u643a\u304c\u3057\u3084\u3059\u3044<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u305e\u308c\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span id=\"i\"><span style=\"font-weight: 400;\">\u660e\u78ba\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u55b6\u696d\u8cc7\u6e90\u3092\u6295\u5165\u3067\u304d\u308b<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u3088\u3046\u306a\u3001\u5e45\u5e83\u3044\u6f5c\u5728\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u7db2\u7f85\u7684\u306b\u5b9f\u65bd\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u6bd4\u3079\u3001<strong>ABM\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u660e\u78ba\u3067\u3042\u308b\u305f\u3081\u7121\u99c4\u304c\u5c11\u306a\u304f\u3001\u6700\u9069\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3048\u307e\u3059<\/strong>\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u305f\u304c\u3063\u3066\u3001\u8cc7\u91d1\u3084\u4eba\u6750\u306e\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u7684\u306b\u6295\u5165\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u306b\u3088\u308a\u3001\u53d7\u6ce8\u78ba\u5ea6\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u7d5e\u3063\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3048\u308b\u306e\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span id=\"i-2\"><span style=\"font-weight: 400;\">\u52b9\u679c\u5ea6\u5408\u3044\u3092\u691c\u8a3c\u3057\u3084\u3059\u3044<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">ABM\u306b\u3088\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306f\u3001\u4e00\u822c\u7684\u306a\u30ea\u30fc\u30c9\u7372\u5f97\u3088\u308a\u3082<strong>\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u52b9\u679c\u306e\u5ea6\u5408\u3044\u300d<\/strong>\u3092\u691c\u8a3c\u3057\u3084\u3059\u3044\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u306a\u305c\u306a\u3089\u3001\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u5bfe\u8c61\u304c\u9650\u3089\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u3069\u306e\u4f01\u696d\u306b\u5bfe\u3057\u3066\u3069\u306e\u3088\u3046\u306a\u55b6\u696d\u6d3b\u52d5\u3092\u3057\u305f\u306e\u304b\u304c\u691c\u8a3c\u3057\u3084\u3059\u3044\u304b\u3089\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306a\u3069\u3092\u6253\u3061\u51fa\u3057\u305f\u969b\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u3066\u3044\u308b\u9867\u5ba2\u306e\u884c\u52d5\u3092\u8ffd\u3044\u304b\u3051\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u3088\u3046\u306a\u7d50\u679c\u3078\u7d50\u3073\u3064\u3044\u305f\u306e\u304b\u304c\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u691c\u8a3c\u7d50\u679c\u304b\u3089\u3001\u660e\u78ba\u306a\u6839\u62e0\u3088\u308a\u5c0e\u304d\u51fa\u3055\u308c\u305f\u305d\u306e\u5f8c\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u304c\u3001\u7cbe\u5ea6\u306e\u9ad8\u3044\u3082\u306e\u306b\u306a\u3063\u3066\u3044\u304f\u306e\u3067\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span id=\"i-3\"><span style=\"font-weight: 400;\">\u5404\u90e8\u9580\u306e\u9023\u643a\u304c\u3057\u3084\u3059\u3044<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u55b6\u696d\u90e8\u9580\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u304c\u3001\u5b8c\u5168\u306b\u5206\u304b\u308c\u3066\u3044\u308b\u4f01\u696d\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001ABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306f\u3001\u5404\u90e8\u9580\u306e\u9023\u643a\u304c\u3057\u3084\u3059\u3044\u7279\u5fb4\u304c\u3042\u308a\u307e\u3059\u3002\u306a\u305c\u306a\u3089\u3001\u5404\u90e8\u9580\u304c\u72ec\u7acb\u3057\u3066\u3044\u3066\u306fABM\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u304c\u56f0\u96e3\u3060\u304b\u3089\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ABM\u3092\u5b9f\u65bd\u3059\u308b\u5834\u5408\u3001\u9867\u5ba2\u306e\u5fd7\u5411\u3084\u884c\u52d5\u3092\u3082\u3068\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u884c\u3046\u305f\u3081\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u305d\u306e\u4ed6\u306e\u65bd\u7b56\u3092\u6253\u3061\u51fa\u3059\u969b\u3082\u4e21\u8005\u304c\u9023\u643a\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3055\u3089\u306b\u3001<\/span><span class=\"ymarker-s\" style=\"font-weight: 400;\">SFA\u3084MA\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u90e8\u9580\u9593\u306e\u6700\u65b0\u60c5\u5831\u306e\u5171\u6709\u304c\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span id=\"ABM-4\"><span style=\"font-weight: 400;\">ABM\u306e\u305f\u3081\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u65b9\u6cd5<\/span><\/span><\/h2>\n<p><img class=\"alignnone size-full wp-image-1407\" src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/4-5.png\" alt=\"ABM\u306e\u305f\u3081\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u65b9\u6cd5\" width=\"2560\" height=\"1440\" srcset=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/4-5.png 2560w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/4-5-300x169.png 300w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/4-5-1024x576.png 1024w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/4-5-768x432.png 768w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/4-5-1536x864.png 1536w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/4-5-2048x1152.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">ABM\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306b\u306f\u3001\u4ee5\u4e0b\u306b\u3042\u3052\u308b2\u7a2e\u985e\u306e\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<div class=\"graybox\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u305e\u308c\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span id=\"i-4\"><span style=\"font-weight: 400;\">\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306b\u304a\u3051\u308b\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb\u3068\u306f\u3001<\/span><span class=\"ymarker-s\" style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u3067\u3042\u308b\u4f01\u696d\u306e\u540d\u523a\u3084\u30ea\u30fc\u30c9\u9867\u5ba2\u3092\u3059\u3067\u306b\u6301\u3063\u3066\u3044\u308b\u30b1\u30fc\u30b9\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u5834\u5408\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u60c5\u5831\u306e\u6574\u7406\u304c\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u307e\u3067\u306e\u6cd5\u4eba\u55b6\u696d\u3067\u306f\u3001\u55b6\u696d\u30de\u30f3\u304c\u305d\u308c\u305e\u308c\u30ea\u30fc\u30c9\u3092\u62c5\u5f53\u3068\u3057\u3066\u62b1\u3048\u3001\u305d\u308c\u305e\u308c\u306e\u55b6\u696d\u624b\u6cd5\u3067\u9867\u5ba2\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001ABM\u3067\u306f\u4ee5\u524d\u306e\u6cd5\u4eba\u55b6\u696d\u306e\u30b9\u30bf\u30a4\u30eb\u306e\u3088\u3046\u306b<strong>\u300c\u70b9\u300d\u3067\u653b\u3081\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u300c\u9762\u300d\u3067\u6349\u3048<\/strong>\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u653b\u7565\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SFA\u3084MA\u3001CRM\uff08\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\uff09\u306a\u3069\u3092\u99c6\u4f7f\u3057\u3066\u793e\u5185\u3067\u60c5\u5831\u3092\u5e38\u306b\u30aa\u30fc\u30d7\u30f3\u306b\u3057\u3001\u9867\u5ba2\u306e\u3069\u306e\u90e8\u7f72\u304c\u6c7a\u6e08\u6a29\u9650\u3092\u3082\u3063\u3066\u3044\u308b\u306e\u304b\u3001\u305d\u3057\u3066\u8ab0\u304c\u30ad\u30fc\u30de\u30f3\u306a\u306e\u304b\u3092\u4e8b\u524d\u306b\u628a\u63e1\u3057\u3066\u304a\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3046\u3057\u305f\u4e0a\u3067\u3001\u96fb\u8a71\u3092\u304b\u3051\u308b\u5148\u306e\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u5b9a\u3057\u3001\u9806\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<div class=\"st-editor-margin\" style=\"margin-bottom: -5px;\"><div class=\"st-minihukidashi-box \" ><p class=\"st-minihukidashi\" style=\"background:#66BB6A;color:#fff;margin: 0 0 0 -8px;font-size:80%;border-radius:30px;\"><span class=\"st-minihukidashi-arrow\" style=\"border-top-color: #66BB6A;\"><\/span><span class=\"st-minihukidashi-flexbox\">\u3055\u3089\u306b\u8a73\u3057\u304f<\/span><\/p><\/div><\/div>\n<div class=\"clip-memobox \" style=\"background:#E8F5E9;color:#000000;\"><div class=\"clip-fonticon\" style=\"font-size:200%;color:#66BB6A;border-color:#66BB6A;\"><i class=\"st-fa st-svg-search st-css-no\" aria-hidden=\"true\"><\/i><\/div><div class=\"clip-memotext\"><p style=\"color:#000000;\">\n<p><a href=\"https:\/\/goofy-inc.com\/blog\/what-is-inside-sales\/\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u306f\uff1f\u30c6\u30ec\u30a2\u30dd\u3068\u306e\u9055\u3044\u3084\u904b\u7528\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac<\/a><\/p>\n<\/p><\/div><\/div>\n<p>&nbsp;<\/p>\n<h3><span id=\"i-5\"><span style=\"font-weight: 400;\">\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306b\u304a\u3051\u308b\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb\u3068\u306f\u3001<\/span><span class=\"ymarker-s\" style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u4f01\u696d\u306e\u540d\u523a\u60c5\u5831\u3084\u30c1\u30e3\u30cd\u30eb\u306a\u3069\u304c\u307e\u3063\u305f\u304f\u7121\u3044\u30b1\u30fc\u30b9\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u3067\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u30b3\u30fc\u30eb\u3088\u308a\u3082\u96e3\u6613\u5ea6\u304c\u4e0a\u304c\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u4f01\u696d\u306e\u4ee3\u8868\u96fb\u8a71\u3092\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u8abf\u3079\u3066\u30b3\u30fc\u30eb\u3057\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u3046\u307e\u304f\u62c5\u5f53\u8005\u3068\u3064\u306a\u304c\u308c\u3070\u826f\u3044\u306e\u3067\u3059\u304c\u3001\u78ba\u7387\u3068\u3057\u3066\u306f\u975e\u5e38\u306b\u4f4e\u3044\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u9867\u5ba2\u306e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306e\u554f\u3044\u5408\u308f\u305b\u7a93\u53e3\u304b\u3089\u30e1\u30fc\u30eb\u3092\u3059\u308b\u624b\u6cd5\u3082\u3042\u308a\u307e\u3059\u304c\u3001\u3053\u306e\u624b\u6cd5\u3082\u78ba\u7387\u3068\u3057\u3066\u306f\u975e\u5e38\u306b\u4f4e\u3044\u65b9\u6cd5\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4ed6\u306e\u826f\u3044\u65b9\u6cd5\u3068\u3057\u3066\u306f\u3001\u9867\u5ba2\u3092\u7d39\u4ecb\u3057\u3066\u3082\u3089\u3063\u305f\u308a\u3001\u30c1\u30e3\u30cd\u30eb\u3092\u5229\u7528\u3057\u305f\u308a\u3059\u308b\u3068\u5546\u8ac7\u5316\u306e\u78ba\u7387\u304c\u3042\u304c\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001\u81ea\u793e\u306e\u55b6\u696d\u30de\u30f3\u3084\u4ed6\u306e\u90e8\u7f72\u306e\u30b9\u30bf\u30c3\u30d5\u306e\u77e5\u4eba\u3092\u901a\u3058\u3066\u3001\u9867\u5ba2\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u5c55\u793a\u4f1a\u306a\u3069\u306b\u53c2\u52a0\u3057\u3001\u9867\u5ba2\u306e\u8aac\u660e\u54e1\u3084\u8cac\u4efb\u8005\u3078\u4e8b\u60c5\u3092\u8aac\u660e\u3057\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u90e8\u7f72\u3078\u3068\u7e4b\u3044\u3067\u3082\u3089\u3046\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u9867\u5ba2\u306e\u793e\u9577\u3078\u76f4\u63a5\u624b\u7d19\u3092\u9001\u308b\u624b\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002\u3046\u307e\u304f\u3044\u3051\u3070\u3001<strong>\u6210\u7d04\u307e\u3067\u306e\u30b9\u30d4\u30fc\u30c9\u306f\u683c\u6bb5\u306b\u65e9\u3044<\/strong>\u306e\u304c\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span id=\"ABM-5\"><span style=\"font-weight: 400;\">\u3010ABM\u3011\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/span><\/h2>\n<p><img class=\"alignnone size-full wp-image-1408\" src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-5.png\" alt=\"\u3010ABM\u3011\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u30dd\u30a4\u30f3\u30c8\" width=\"2560\" height=\"1440\" srcset=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-5.png 2560w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-5-300x169.png 300w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-5-1024x576.png 1024w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-5-768x432.png 768w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-5-1536x864.png 1536w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-5-2048x1152.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u3067\u306f\u3001ABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c82\u3064\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/span><\/p>\n<div class=\"graybox\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u6226\u7565\u6c7a\u5b9a\u3068KPI\u306e\u8a2d\u5b9a<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u4f5c\u6210\u3068\u30a2\u30d7\u30ed\u30fc\u30c1<\/span><\/li>\n<li aria-level=\"1\">\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u3068BANTC\u306e\u53ce\u96c6<\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u305e\u308c\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span id=\"KPI\"><span style=\"font-weight: 400;\">\u6226\u7565\u6c7a\u5b9a\u3068KPI\u306e\u8a2d\u5b9a<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">ABM\u306b\u3088\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u6210\u529f\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u3001<strong>\u300c\u6226\u7565\u306e\u6c7a\u5b9a\u300d<\/strong>\u3068<strong>\u300cKPI\u306e\u8a2d\u5b9a\u300d<\/strong>\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305a\u306f\u3001\u6226\u7565\u306e\u8a2d\u8a08\u304b\u3089\u306f\u3058\u3081\u307e\u3059\u304c\u3001\u81ea\u793e\u306e\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u6298\u885d\u8a18\u9332\u306a\u3069\u304b\u3089\u3001\u81ea\u793e\u306e\u3069\u306e\u30b5\u30fc\u30d3\u30b9\u304c\u4eba\u6c17\u304c\u3042\u308b\u306e\u304b\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u7406\u60f3\u3068\u3059\u308b\u9867\u5ba2\u50cf\uff08\u30bf\u30fc\u30b2\u30c3\u30c8\uff09\u3092\u60f3\u5b9a\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u5f8c\u3001\u8a2d\u5b9a\u3057\u305f\u9867\u5ba2\u50cf\u306e\u7406\u60f3\u304b\u3089\u3001\u6761\u4ef6\u3092\u5c11\u3057\u3065\u3064\u3086\u308b\u3081\u3066\u8907\u6570\u306e\u30e9\u30f3\u30af\u306b\u5206\u3051\u3001\u305d\u308c\u305e\u308c\u306b\u6761\u4ef6\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u969b\u3001\u540c\u6642\u306bKPI\u306e\u8a2d\u5b9a\u3082\u884c\u3063\u3066\u3044\u304d\u307e\u3059\u3002<strong>KPI\u3068\u306f\u3001\uff08Key Performance Indicator\uff09\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u8a00\u8449\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u300c\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6570\u300d<\/strong>\u3068\u8a33\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7d44\u7e54\u306e\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u3001\u5404\u696d\u52d9\u306e\u30d7\u30ed\u30bb\u30b9\u6bce\u306b\u30d6\u30ec\u30a4\u30af\u30c0\u30a6\u30f3\u3057\u305f\u76ee\u6a19\u5024\u306e\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">KPI\u306f\u3001\u7d44\u7e54\u306e\u6700\u7d42\u76ee\u6a19\u3067\u3042\u308bKGI\uff08Key Goal Indicator\uff09\u3001\u3064\u307e\u308a\u300c\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\u300d\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u3001\u9032\u3080\u3079\u304d\u65b9\u5411\u304c\u9593\u9055\u3063\u3066\u3044\u306a\u3044\u304b\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306e\u300c\u8a08\u6e2c\u5668\u300d\u306e\u3088\u3046\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<div class=\"st-editor-margin\" style=\"margin-bottom: -5px;\"><div class=\"st-minihukidashi-box \" ><p class=\"st-minihukidashi\" style=\"background:#66BB6A;color:#fff;margin: 0 0 0 -8px;font-size:80%;border-radius:30px;\"><span class=\"st-minihukidashi-arrow\" style=\"border-top-color: #66BB6A;\"><\/span><span class=\"st-minihukidashi-flexbox\">\u3055\u3089\u306b\u8a73\u3057\u304f<\/span><\/p><\/div><\/div>\n<div class=\"clip-memobox \" style=\"background:#E8F5E9;color:#000000;\"><div class=\"clip-fonticon\" style=\"font-size:200%;color:#66BB6A;border-color:#66BB6A;\"><i class=\"st-fa st-svg-search st-css-no\" aria-hidden=\"true\"><\/i><\/div><div class=\"clip-memotext\"><p style=\"color:#000000;\">\n<p><a href=\"https:\/\/goofy-inc.com\/blog\/what-is-sales-framework\/\">\u55b6\u696d\u6226\u7565\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u306f\uff1f\u7b56\u5b9a\u9806\u5e8f\u3084\u4f7f\u3044\u65b9\u3082\u3054\u7d39\u4ecb<\/a><\/p>\n<\/p><\/div><\/div>\n<p>&nbsp;<\/p>\n<h3><span id=\"i-6\"><span style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u4f5c\u6210\u3068\u30a2\u30d7\u30ed\u30fc\u30c1<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u3068\u306f\u3001<strong>\u55b6\u696d\u6d3b\u52d5\u3067\u6226\u7565\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u305f\u3081\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u60c5\u5831\u3092\u30ea\u30b9\u30c8\u5316<\/strong>\u3057\u305f\u3082\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u306e\u4f5c\u6210\u3067\u6700\u3082\u91cd\u8981\u306a\u306e\u306f\u7cbe\u5ea6\u3067\u3059\u3002\u3044\u3056\u30ea\u30fc\u30c9\u306e\u60c5\u5831\u304c\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u306b\u30d1\u30b9\u3055\u308c\u3066\u3082\u3001\u306a\u304b\u306a\u304b\u53d7\u6ce8\u306b\u7d50\u3073\u3064\u304b\u306a\u3044\u30b1\u30fc\u30b9\u306f\u3088\u304f\u3042\u308a\u307e\u3059\u3002\u300c\u3053\u306e\u9867\u5ba2\u306f\u3044\u3051\u308b\u300d\u3068\u3044\u3046\u55b6\u696d\u7684\u611f\u899a\u3092\u6570\u5024\u5316\u30fb\u8a00\u8a9e\u5316\u3057\u3066\u3001\u30ea\u30b9\u30c8\u306b\u843d\u3068\u305b\u308b\u3088\u3046\u306b\u3059\u308b\u306e\u304cABM\u306e\u30ad\u30e2\u306a\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u305f\u304c\u3063\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u306f\u8cea\u306e\u9ad8\u3044\u30ea\u30b9\u30c8\u306e\u4f5c\u6210\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u8cea\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u306e\u6761\u4ef6\u3068\u3057\u3066\u3001\u6b21\u306e3\u3064\u304c\u3042\u3052\u3089\u308c\u307e\u3059<\/span><\/p>\n<div class=\"graybox\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u60c5\u5831\u304c\u65b0\u3057\u3044\u3082\u306e\u306b\u66f4\u65b0\u3055\u308c\u3066\u3044\u308b\u3053\u3068<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u60c5\u5831\u304c\u91cd\u8907\u3057\u3066\u3044\u306a\u3044\u3053\u3068<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5fc5\u8981\u306a\u60c5\u5831\u304c\u63c3\u3063\u3066\u3044\u308b\u3053\u3068<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u3010MEMO\u3011<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u203b\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u9867\u5ba2\u3078\u4e0a\u624b\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30c8\u30fc\u30af\u30b9\u30af\u30ea\u30d7\u30c8\u3092\u4f5c\u6210\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c8\u30fc\u30af\u30b9\u30af\u30ea\u30d7\u30c8\u3068\u306f\u3001\u9867\u5ba2\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u969b\u306e\u55b6\u696d\u30c8\u30fc\u30af\u3092\u3001\u3042\u3089\u304b\u3058\u3081\u53f0\u672c\u3068\u3057\u3066\u4f5c\u6210\u3057\u3066\u304a\u304f\u3082\u306e\u3067\u3059\u3002\u5b9f\u969b\u306b\u9867\u5ba2\u3078\u30b3\u30fc\u30eb\u3057\u305f\u969b\u3001\u305d\u306e\u53f0\u672c\u306b\u306a\u3089\u3063\u3066\u55b6\u696d\u30c8\u30fc\u30af\u3092\u9032\u3081\u3066\u3044\u304f\u3053\u3068\u3067\u3001\u300c\u6b21\u306b\u4f55\u306e\u8a71\u3057\u3092\u3059\u308c\u3070\u3088\u3044\u306e\u304b\u300d\u3068\u3044\u3046\u3088\u3046\u306a\u56f0\u3063\u305f\u72b6\u6cc1\u306b\u306a\u3089\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span id=\"BANTC\"><span style=\"font-weight: 400;\">\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u3068BANTC\u306e\u53ce\u96c6<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u30a2\u30dd\u30a4\u30f3\u30c8\u3092\u7372\u5f97\u3057\u3001\u63d0\u6848\u3084\u53d7\u6ce8\u696d\u52d9\u306f\u5916\u52e4\u306e\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u5b9f\u65bd\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u306b\u306a\u308a\u307e\u3059\u3002\u3082\u3057\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u9867\u5ba2\u3068\u306e\u30a2\u30dd\u30a4\u30f3\u30c8\u3092\u53d6\u5f97\u3067\u304d\u305a\u306b\u5546\u8ac7\u5316\u3067\u304d\u306a\u304b\u3063\u305f\u3068\u3057\u3066\u3082\u3001\u7372\u5f97\u3057\u305f\u300cBANTC\u300d\u306e\u60c5\u5831\u306f\u3001\u305d\u306e\u5f8c\u306e\u9867\u5ba2\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3078\u5341\u5206\u306b\u6d3b\u304b\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>\u300cBANTC\u300d<\/strong>\u3068\u306f\u3001\u6b21\u306b\u3042\u3052\u308b\u5358\u8a9e\u306e\u982d\u6587\u5b57\u304b\u3089\u6210\u308a\u7acb\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"graybox\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Budget\uff1a\u3000\u3000\uff08\u9867\u5ba2\u306e\u4e88\u7b97\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Authority\uff1a\u3000\uff08\u6c7a\u88c1\u8005\u306f\u8ab0\u304b\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Needs\uff1a\u3000\u3000\uff08\u9867\u5ba2\u304c\u6c42\u3081\u3066\u3044\u308b\u3082\u306e\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Timeframe\uff1a \uff08\u8cfc\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u6642\u671f\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Competitor\uff1a\uff08\u7af6\u5408\u4ed6\u793e\u306e\u72b6\u6cc1\uff09<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u60c5\u5831\u306f\u3001\u3053\u308c\u307e\u3067\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\uff08\u5916\u52e4\u55b6\u696d\uff09\u304c\u9867\u5ba2\u3078\u8a2a\u554f\u3057\u3066\u30d2\u30a2\u30ea\u30f3\u30b0\u3057\u3001\u521d\u3081\u3066\u53ce\u96c6\u3067\u304d\u308b\u3082\u306e\u3067\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3067\u306f\u3001\u9867\u5ba2\u8a2a\u554f\u3092\u3059\u308b\u524d\u306e\u6bb5\u968e\u3001\u8a00\u308f\u3070\u5546\u8ac7\u5316\u3059\u308b\u524d\u306b\u3053\u308c\u3089\u306e\u60c5\u5831\u53d6\u5f97\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300cBANTC\u300d\u306e\u60c5\u5831\u306f\u3001SFA\u3084MA\u30c4\u30fc\u30eb\u3078\u84c4\u7a4d\u3055\u308c\u308b\u305f\u3081\u3001\u305d\u306e\u5f8c\u306eABM\u6226\u7565\u306b\u5f79\u7acb\u3066\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span id=\"i-7\"><span style=\"font-weight: 400;\">\u307e\u3068\u3081<\/span><\/span><\/h2>\n<p><img class=\"alignnone size-full wp-image-1334\" src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5.png\" alt=\"\u307e\u3068\u3081\" width=\"2560\" height=\"1440\" srcset=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5.png 2560w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-300x169.png 300w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-1024x576.png 1024w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-768x432.png 768w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-1536x864.png 1536w, https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/06\/5-2048x1152.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">ABM\u3068\u306f\u3001<strong>\u5f93\u6765\u306e\u6cd5\u4eba\u55b6\u696d\u3068\u4f3c\u3066\u306f\u3044\u308b\u3082\u306e\u306e\u5168\u304f\u7570\u306a\u308b\u55b6\u696d\u306e\u6982\u5ff5<\/strong>\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u306a\u305c\u306a\u3089\u3001SFA\u3084MA\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u306e\u60c5\u5831\u3092\u84c4\u7a4d\u3057\u5206\u6790\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u52b9\u7387\u7684\u306b\u6210\u7d04\u3078\u3068\u7d50\u3073\u3064\u3051\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3060\u304b\u3089\u3067\u3059\u3001<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001ABM\u306e\u5c0e\u5165\u306b\u306f\u3001\u5916\u52e4\u55b6\u696d\u3068\u5185\u52e4\u55b6\u696d\u3092\u5206\u696d\u3055\u305b\u305f\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u6d3b\u7528\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u904e\u53bb\u306e\u9867\u5ba2\u306e\u884c\u52d5\u3092\u5206\u6790\u3057\u3001\u305d\u308c\u3092\u6839\u62e0\u3068\u3057\u305f\u7cbe\u5ea6\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u3092\u4f5c\u6210\u3057\u305f\u4e0a\u3067\u9867\u5ba2\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u3067\u3001\u5546\u8ac7\u5316\u3078\u306e\u6210\u529f\u7387\u3092\u3042\u3052\u307e\u3059\u3002<\/span><\/p>\n<p><span class=\"ymarker-s\" style=\"font-weight: 400;\">ABM\u306b\u304a\u3051\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306f\u3001\u5546\u8ac7\u524d\u306b\u9867\u5ba2\u306e\u7d4c\u55b6\u8ab2\u984c\u3084\u554f\u984c\u70b9\u3092\u628a\u63e1\u3067\u304d\u308b\u3068\u3044\u3046\u5229\u70b9\u3092\u6d3b\u304b\u3057\u3001\u3057\u3063\u304b\u308a\u3068\u6226\u7565\u3092\u6e96\u5099\u3057\u305f\u72b6\u614b\u3067\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u9867\u5ba2\u3078\u8a2a\u554f\u3059\u308b\u3053\u3068\u3067\u3001\u4f1a\u793e\u306e\u58f2\u4e0a\u306e\u6700\u5927\u5316\u304c\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u8a18\u4e8b\u304c\u3001ABM\u5c0e\u5165\u306e\u4e00\u52a9\u306b\u306a\u308c\u3070\u5e78\u751a\u3067\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#f3f3f3;border-color:#f3f3f3;border-width:0px;border-radius:5px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<div class=\"st-kaiwa-box kaiwaicon2 clearfix\"><div class=\"st-kaiwa-face\"><img src=\"https:\/\/goofy-inc.com\/blog\/wp-content\/uploads\/2022\/02\/tamaki09.jpg\" width=\"60px\"><div class=\"st-kaiwa-face-name\">\u53d6\u7de0\u5f79<\/div><\/div><div class=\"st-kaiwa-area\"><div class=\"st-kaiwa-hukidashi\">SFA\/CRM\u306e\u5c0e\u5165\u3084\u69cb\u7bc9\u306b\u3064\u3044\u3066\u304a\u56f0\u308a\u3067\u3057\u305f\u3089\u3001\u4e00\u5ea6\u79c1\u305f\u3061\u3068\u304a\u8a71\u3057\u3057\u307e\u305b\u3093\u304b\uff1f<\/div><\/div><\/div>\n<p>\u682a\u5f0f\u4f1a\u793eGoofy\u3067\u306f\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u30fbSFA\u306e\u5c0e\u5165\u652f\u63f4\u30b5\u30fc\u30d3\u30b9\u300cSFA Hands-on\u300d\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9CRM\u5c0e\u5165\u306e\u6210\u529f\u3092\u5de6\u53f3\u3059\u308b\u4f53\u5236\u69cb\u7bc9\u3092\u4f01\u696d\u306e\u72b6\u6cc1\u306b\u5408\u308f\u305b\u305f\u5f62\u3067\u884c\u3063\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u307e\u305f\u306fSFA\u30c4\u30fc\u30eb\u5c0e\u5165\u3092\u691c\u8a0e\u4e2d\u306e\u62c5\u5f53\u8005\u3055\u307e\u306f\u305c\u3072\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\uff01<p class=\" st-mybtn st-reflection st-btn-default\" style=\"background:#e53935; background: linear-gradient(to bottom, #f44336, #e53935);border-color:#e57373;border-width:1px;border-radius:5px;font-weight:bold;color:#fff;box-shadow:0 3px 0 #c62828;\"><a style=\"font-weight:bold;color:#fff;\" href=\"https:\/\/goofy-inc.com\/form\/marketing_counseling\/?utm_source=goofy-blog&#038;utm_medium=referral&#038;utm_campaign=\/inside-sales-for-abm\/\" rel=\"noopener\" target=\"_blank\">\u8a73\u3057\u304f\u306f\u3053\u3061\u3089<i class=\"st-fa fa-after st-svg-angle-right st-css-no\" aria-hidden=\"true\"><\/i><\/a><\/p><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>ABM\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u3067\u306f\u4ee5\u524d\u304b\u3089\u3042\u308b\u6982\u5ff5\u3067\u3042\u308a\u3001\u6c7a\u3057\u3066\u73cd\u3057\u3044\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 \u3057\u304b\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u4e0a\u3067ABM\u3092\u77e5\u3089\u306a\u3044\u62c5\u5f53\u8005\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002 \u307e\u305f\u3001ABM\u306b\u5bfe\u3057\u3066\u52b9\u679c &#8230; <\/p>\n","protected":false},"author":1,"featured_media":1758,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[4],"tags":[],"_links":{"self":[{"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/posts\/1400"}],"collection":[{"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/comments?post=1400"}],"version-history":[{"count":12,"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/posts\/1400\/revisions"}],"predecessor-version":[{"id":2341,"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/posts\/1400\/revisions\/2341"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/media\/1758"}],"wp:attachment":[{"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/media?parent=1400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/categories?post=1400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/goofy-inc.com\/blog\/wp-json\/wp\/v2\/tags?post=1400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}